The Croods

I finally got around to watching The Croods with the family last night. I enjoyed it.

This animated feature follows a caveman family that has survived until now by fearing everything, including new ideas, as they encounter someone who has survived by using his brain to adapt to the world around him. Good timing, because the world is changing (earthquakes and volcanoes) and what has kept the Croods alive up until now doesn’t work any more. The new guy, Guy, helps them survive as the world changes around them.

In one scene, Guy introduces the Croods to fire. They are dumbfounded. What is it? Is a part of the Sun? Does it talk?

Guy tells them that he makes it, so the father, Grug, picks him up and tries to squeeze more out of him and injures him in the process. That was a clear case of mistaken cause and effect.

What I thought was funny about this scene is that reminded me of new managers, business consultants and politicians. They come into a business or elected office with the attitude that they know best and what has worked for them in the past will work for them here, not realizing that what has worked for them in the past was luck.

They create a plan forward to solve problems they have diagnosed, not realizing that what they believe to be the causes of the problems is based on their mistaken cause and effect.

They then seem bewildered when their solutions have the same effect as Grug trying to squeeze fire out of Guy’s body. Not only does it not work, but it ends up damaging the very thing that can help.

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