I bought two bags of Starbucks Pikes Place ground coffee at Target.
There was an instant $3.00 off coupon with the purchase of two bags. I also noticed that I could get a free cup of coffee at Starbucks. Great coffee, low price. No brainer. I bought it.
I just read the details for getting my free cup. I just bring in the empty bag. Genius. Now they’re rewarding me for finishing the bag. That’s good. They’ve solved a problem for me. Before, the bag of coffee beans was precious and I tended to conserve. Now they’re rewarding me for finishing it up. Now I have less resistance to using it up.
I’m not a fan of gimmicky pricing and discouting schemes, but I’m a fan of this one. The $3.00 coupon got me to buy an extra bag at the store, which gives me more coffee at home. The reward of a free cup of coffee at Starbucks with an empty bag solves the problem of wanting to hoard the coffee.